Raleighwood Media Group + Raleighwood Event Group
Raleighwood Media Group provides small-to-medium size businesses, organizations, and individuals a consulting group that can be relied upon to provide current and cost-efficient knowledge of brand management, public relations, and marketing communications opportunities and resources. Past and current clients represent a variety of industries, primarily including: restaurant and bar, hospitality, retail, professional services, and non-profit. Some of our most sought-after services include (but are not limited to): email marketing, social media, campaign design, website development, graphic design, media planning and buying, media relations, event planning and marketing, event coordination, and measurement and analytics. We have a special interest in helping clients reduce their carbon footprint utilizing sustainable marketing practices.
In late 2009, Raleighwood Media Group expanded into information marketing with pilot projects such as RaleighNYE.com (a one-stop shop for New Year’s Eve planning) and iheartretail.com (your source for shopping local in Raleigh and Cary, NC). Raleighwood Media Group and its web development partners (including the search engine optimization experts at PPCLabs.com) strive to provide site visitors unique experiences with easy to find, and up-to-date, local information!
From concept design, to on-site coordination, Raleighwood Event Group provides businesses, organizations, and individuals the opportunity to work with a team of event planning professionals whose focus is to ensure that not only is the event planning process enjoyable, but that it meets your goals and expectations, as well. Our appreciation of unique venues, relationships with reputable vendors, and knowledge of on-trend event and entertainment features allows us to craft events for clients that their attendees will positively remember for years to come. From product launch events to birthday parties, no vision is too big or too small for our team. We have a special interest in helping clients reduce their carbon footprint utilizing sustainable event practices.
The following are some of our most common FAQs (frequently asked questions):
What exactly is it that you do?
It really can’t be summed up in a few sentences… but I can tell you where I start. My goal is to help clients figure out how to brand their business, their organization, or themselves. This includes everything from social media to re-positioning the client’s use of traditional media (if they’ve utilized any marketing at all in the past). Some of the best ideas come from tweaking what you’re already doing: making websites more user-friendly, promoting initiatives and involvement through your own networks and customers, and so on. — Lisa
How did you get into that?
As a NCSU grad with two degrees from the College of Textiles and the College of Management, my background is in marketing and brand management. I paired those book smarts with over a year of inside and outside sales experience and began to hone my skills as a marketing professional – adept at handling a variety of challenging business environments. In the years since graduation, I have worked with my family’s small business, worked within a privately-held company that managed 30+ locations of varying restaurant and bar brands, and have worked with a variety of clients in industries from restaurant and retail to professional legal and healthcare providers. — Lisa
How much do you charge?
That’s an easy one to answer because we believe in being transparent and upfront about how we conduct our business, including how we make money. You can read more about our rates and charges for hosted services on our Rates and Agreements page.
Publications and Features
Lisa Jeffries on Social Media in the Real Estate Industry: NC Association of Realtors, Insight – January/February 2009
Clients and Potential New Clients
Raleighwood Media Group + Raleighwood Event Group has grown organically in the last few years and we are happy to report that we’re lucky to be in a position to choose the clients we want to work with. We rarely advertise, except in the case of sponsoring or donating to deserving events and organizations and we largely work on a referral-only basis. (We like to think that the best potential client is one who has already heard about our great work from another satisfied client!)
We only take on clients that we feel are making a positive impact in their industries and communities and are the types of people that we would want to spend our money with personally. Clients include Swagger Gifts, Beleza… a fair trade boutique, Lucky B’s | Around the Corner, CityGate Real Estate Services, Characters Quarters, Cute Buttons Gift and Paper Boutique, Beehive Girls, and many more phenomenal businesses that we love to work with and patronize at the same time.
Memberships and Associations
Raleighwood Media Group + Raleighwood Event Group is all about keeping it local. You can find us supporting:
Shop Local Raleigh | Greater Raleigh Merchants Association
and more!