Raleighwood Media Group + Raleighwood Event Group
Traditional & Digital Marketing + Commercial Event Planning Based in Downtown Raleigh
Hop on over and check out the fresh new look at NonsSalts.com and while you’re there, stock on up a few of their ridiculously tasty pinching salts or gift sets for the foodies in your life!
Clearly, a dog-owner wrote and/or directed this commercial!
PS – I half expected Pup-Peroni to have an official YouTube channel to share their clever videos. It’s a shame it took me as along as it did to find this video, not from an official source. When creating content that you hope viewers are enjoying, make it easy for them to watch, share, and engage!
I also happen to really love animals. The following is a win-win for me 🙂
Here’s the direct link if you can’t view the video above: http://www.youtube.com/watch?v=CZOeWFBy75A.
Well done to Sears Optical and whichever agency/agencies had the opportunity to put together this project! (I think it may have been Sponge Chicago, based on the YouTube description.)
I hate the thought of watching sad or graphic tv shows with my downtime. Life can be pretty depressing, so why watch it for entertainment?
Some of my favorite shows are ones where they change someones life (Extreme Makeover: Home Edition, Deserving Design, The Biggest Loser, etc.) and business-related shows (The Celebrity Apprentice)… I think this just merged those two interests together.
http://www.cbs.com/primetime/undercover_boss/
Premieres after the Super Bowl
I’m pretty excited to DVR this. I watched the extended preview online and of course, got a little teary-eyed (but that’s what they wanted, of course).
It looks like one of the top leaders at Waste Management will be the first profiled on the show. What I think will be most interesting to see is if this is just a good marketing program aimed at building goodwill, or if it will actually lead to better top-down leadership at companies that employee lots of people.
PS – True confession, Nick and I watch Jersey Shore, too. Not changing any lives there, but it sure is good for some laughs!
{Image: CBS.com official Undercover Boss site.}
I recently signed up for Google Alerts (in beta testing) for my own business and for many of the businesses that I work with. Once a week (or however often I prefer), Google sends me updates by email on each phrase I’ve set up an alert for. It’s VERY cool.
Just today I received an update on “Buckhead Saloon” and found tons of videos on YouTube from our own customers. Almost all were actually pretty flattering, some were downright hilarious.
What did I do in response? Created a branded-YouTube channel for Buckhead Raleigh. I then added all of those videos that I could find related to this venue to Buckhead’s “favorites” and added a link to our YouTube channel on all of our other social media (MySpace, facebook Page, Twitter, etc.). Our sales manager can now send instant examples to potential clients of just how local organizations, non-profits, etc. have held events at our venue and tons of success doing so. Greek Week 2008, anyone?
I hope everyone enjoys this free tip!
PS – Of course, there’s a lot more that you can do with Google Alerts. I just chose to approach this one weekly report from an integrated marketing communications (IMC) approach.
