Raleighwood Media Group + Raleighwood Event Group

Traditional & Digital Marketing + Commercial Event Planning Based in Downtown Raleigh

  • Marketing
    • Website Design
    • Email Marketing
    • Social Media Management
    • Public Relations
    • Influencer Marketing
    • Direct Mail
    • Information Marketing: iheartretail.com
    • Information Marketing: DTRNews.com
  • Raleighwood Wifi
  • Design
  • Branding
  • Events
    • Event Rentals
      • Rental Inventory
    • Raleigh Food & Wine Festival
    • Coming Soon: Raleigh Cocktail Week
    • Private Beer, Wine, and Spirits Tasting Events
    • Past Events
  • Blog
  • About
    • Our Vision, Mission, and Values
    • Meet Our Team
    • Careers
    • Rates & Agreements
    • Preferred Vendors & Affiliates
  • Contact
    • Requests for Proposals
    • Social Influencer Program
You are here: Home / "small" businesses / City Allows Public Input on Amphitheatre Naming Rights

May 17, 2010 By Lisa Jeffries

City Allows Public Input on Amphitheatre Naming Rights

News recently came out that the City of Raleigh was considering selling naming rights of the Downtown amphitheater to Bud Light (although it’s actually is against state laws). This drummed up lots of chatter on local blogs, one of my favorite thoughts include Dana’s desire to have it reflect a truly local vibe.

In this morning’s news was the addition that the City has opened this up for public opinion. (However, I’m cynical when it comes to power in the government, so I firmly believe this could just be to make people feel like they’ve had some say in things.) Why do I care? This encompasses two things I think are important – contributing to the “brand” of my favorite city (and home) and the potential to support LOCAL businesses!

Nonetheless, I cast my vote… as a “yes”, but really, a “yes” with conditions that I would like to see met.

Here are the comments I left:

Sell it, but DON’T restrict the sale of goods with any exclusivity contracts!

I say sell the naming rights – but protect the interests of local vendors first and foremost. The reason it has become so expensive to spend money at events is that normal naming rights and contracts restrict the opportunity for competition and oh yeah… that free trade thing!

Via wikipedia: “Under a free trade policy, prices are a reflection of true supply and demand, and are the sole determinant of resource allocation.”

Another reason it makes more sense to protect the interests of local businesses who would be able to participate? MORE OF THE MONEY MADE STAYS HERE! Isn’t that what the City of Raleigh should want?

Read up on the issue at hand and cast your “vote” here!

  • About
  • Latest Posts

Lisa Jeffries

Founder, Principal Consultant at Raleighwood Media Group + Raleighwood Event Group
A good old-fashioned Southern girl - at home in the modern world.

Latest posts by Lisa Jeffries (see all)

  • Life After Snapchat: Talking Personal Branding with High School Seniors - February 27, 2018
  • Our Rates for 2018 - December 11, 2017
  • Tips for Your Next Headshot or Team Photography Session - December 1, 2017

Filed Under: "small" businesses, blogging, Brand Management, Business, consumers, Downtown Raleigh, entertainment industry, event planning industry, events, government, legislation, local, local companies, music, RE in NC, surveys, the power of information, venues

Comments

  1. Lisa S. says

    May 17, 2010 at 4:58 pm

    I agree. Here is my problem, everyone is screaming “IT IS BUD LIGHT.” No it isn’t, it is Harris. Out of Durham. That sells AB in Raleigh. (Obviously Lisa J. I know wayyyy more about this issue than I feel comfortable sharing). Sure BL will probably give Harris some kick back, but their main benefit is tickets for promotions, and there will be no Miller sold there.

  2. Lisa says

    May 17, 2010 at 5:11 pm

    Are you sure it’s not Harris Wholesale in Raleigh? Either way, 99% of the public doesn’t understand anything about brand to wholesalers relationships, so there’s no reasoning with them 😉

Recent Blog Posts

  • Recent Event Work: Southern Bank Barbecue
  • Shop Local Raleigh Tech Tuesday: Tackling In-House Graphic Design – Recap
  • Tech Tuesdays: Tackling in House Graphic Design With Lisa Jeffries
  • Life After Snapchat: Talking Personal Branding with High School Seniors
  • Event Space: StateView Hotel Offers Gorgeous, Country Views in the City

Consultations by Appointment Only

727 W Hargett St
Raleigh, NC 27603
1-919-229-9725
Info@RaleighwoodMedia.com
Monday through Thursday: 9 a.m. until 5 p.m.
Friday: 9 a.m. until 1 p.m.
  • Raleigh Food & Wine Festival
  • iheartretail.com
  • Downtown Raleigh News

Copyright © 2019 · Raleighwood Media Group + Raleighwood Event Group · Raleigh, NC